
The Importance of Curb Appeal
A large percentage of home buyers decide whether or not to look
inside a house or take it seriously based on its curb appeal - the view
they see when they drive by or arrive for a showing. You can help make
sure they do come inside your house by spending some time working on
the property's exterior appearance.
Get into a Home Selling Mode
It's difficult to look at our own house in the same way that
potential home buyers do, because when we become accustomed to the way
something looks and functions, we can't see its faults. Decide right
now to stop thinking of the property as a home. It's a house - a
commodity you want to sell for the highest dollar possible.
Curb Appeal Exercise
The next time you come home, stop across the street or far enough
down the driveway to get a good view of the house and its surroundings.
Park where a potential buyer would park and walk towards the house, looking around you as if it were your first visit.
Take photos of the homes exterior. If you have a digital camera, view the color versions first, and then switch the photos to grayscale, because it's easier to see problems when color isn't around to affect our senses.
Make a list of the problem areas you discovered. Tackle clean up and repair first, then put some time into projects that make the grounds more attractive.
Curb Appeal Starters
Start with some basic curb appeal tasks:
Don't Forget the Rear View
Buyers doing a drive by will try their best to see your back yard.
If it's visible from another street or from someone's driveway, it
should be a part of your curb appeal efforts. Assess Evening Curb Appeal
Do your curb appeal exercise again at dusk, because it isn't unusual for potential buyers to drive by houses in the evening.
Improve Lighting
We had a listing for a large brick house with white columns in front. Tall evergreens, planted in front of each column, had grown taller than the roof. They obscured the columns and windows and made it difficult to see the front of the house.
We suggested that the owner remove them. She trimmed them back, but it didn't do the trick - they were unattractive and still kept potential buyers from seeing the true character of the house.
I sold the house to a couple who could see past the trees. One of their first tasks after closing was to yank them out of the ground, instantly boosting the home's curb appeal.
Most buyers cannot visualize changes, and often won't take a second look at a house if the first isn't appealing to them. Home buyers who can visualize changes to the home, and are prepared to make them, will expect YOU to reduce the price of the house to compensate for the work.
You must show buyers the best aspects of a property - you cannot expect them to imagine improvements on their own.
Curb Appeal Tips
If you brainstorm, you'll find that there's a solution to most problems -one that lets you stay within your budget. The trick is to find the areas where improvements are needed, then follow through to complete the tasks as best you can.